We made a group of Lucy, Kayleigh, Jade and Lauren. We discussed potential brands and carried basic research about the market sector. Deciding on festival events. In the workshop we planned a meeting to be on the 4th and 7th of February, where we would select our brand.
Meeting #1: 4th February, 13:00-14:30,4D (Library). High levels of unattendence meant two out of the four team members needed to divide the work load equally; allocating it to those who missed the meeting. Our MACRO analysis research was divided between us as such:
- Lucy- Environmental
- Kayleigh- Political, Social-culture
- Jade- Technological, Economic
- Lauren- Legal
We are aware that the work load is unequal, however, is someone is needing support with their research, we can help. Communicated by a WhatsApp group chat, E-Mail or in our next group meeting.
Meeting #2: 7th February, 11:00- 12:30, 4D (Library). Sadly attendence was not 100%, Lucy, Jade and Kayleigh discussed MACRO research we had carried out. Then allocated MICRO research between the group. We were made aware that Lauren has been unwell, so we have contacted her via E-Mail giving her a share of research and a deadline.
- Lauren- Stakeholder, Publics
- Kayleigh- Suppliers, The Market
- Lucy- Operating Results, Strategic Issues
- Jade- Customers, Competitors
Festival Fiesta 